The Sunday Letter
The Letter.
Every Sunday: one idea from the week's conversation, expanded. Read the archive, then subscribe below.
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The middle is the job
Expanding on something Elena said off-mic: we treat the slow middle as an interruption to the work, when it's actually the entire thing.
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On saying the number out loud
Marcus undercharged for six years out of fear. Most makers I know do some version of this. A few notes on the quiet violence of underpricing your own work.
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Eleven people is not nothing
Theo's launch got eleven signups. We're trained to read that as failure. Here's why it might be the most important number you ever get.
The Sunday Letter
The letter that thinks the episode wasn't enough.
Every Sunday: one idea from the week's conversation, expanded — plus what I'm reading, making, and second-guessing.